Sing! - ALYCE

visit in App Store

 

2017 Q1 - Q2

 

VideoFX_PROJECT_PRESENT_1.001.jpeg

Background & Goals

Video technology plays a vital role of unleashing users' creativity and expressiveness, which is the mission of Smule creation team.

ALYCE stands for Advanced Logic for Your Creative Expression, codename for the new video technology platform we were building, as the biggest project for creation team in 2017. The long-term vision is to build an AI video technology for music recordings.

Classic video recording vs ALYCE video recording

I was the only designer on this project, working with one PM and a few engineers.

Pre-Design

Design

Initial Exploration

Design Principles & Directions

UI Iteration

UI Prototype - go to the file.

Post-Design

Results

Video Styles copy.png

Takeways

Practical vs Possible
Communication & Teamwork
Design Thinking & Decision Making
Feedbacks & Debates